Good you explain in 3 lines what your company does, however your introduction to the presentation was somewhat rambling and unsupported by helpful presentation slides.
You are still operating at a superficial level and have not thought deeply enough about your concept, benefits and why people will buy.
Your customer voting reminds very much on well communicated success story of Threadless.com but not most appropriate to your concept, it is unconvincing that consumers will follow the process over several months.
Using a real person (Nibha) as case study was promising but you did not go deeply enough into why Nibha might buy your product.
It was not clear how the 'original art' does happen? Is there a student designing a collection and materials? Who does what? Only with the little folder, shown at the end of your presentation, showed some examples. The story of your business concept and your marketing strategy simply is not clear. Likewise the visual quality of the presentation, e.g. legibility, needs a lot of improvement.
The range of marketing materials was insufficiently coherent and the quality of mock-up examples should have been better.
Saturday, 24 April 2010
Assessment FeedBacks!!!
Posted by Mashail Alhusaini at 04:33
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